Become a marketing professional and help drive results
Business – Marketing program
Learn the business of marketing and how to apply it in the real world. Be job-ready or pursue further studies.
Program information
Program description
Intake information
| Start date | Campus |
|---|---|
| Fall 2025 | Barrie |
| Winter 2026 | Barrie |
Tuition and fees
- Visit our tuition and fees page for detailed information on the cost to attend Georgian.
- Review additional program-specific fees for this program.
- Check the Bring Your Own Device requirements for this program.
- You can afford this! Explore OSAP as well as awards, scholarships and bursaries to help you pay your way to graduation.
What are the admission requirements for the Business – Marketing program?
Business – Marketing admission requirements
What career paths can I take in business and marketing?
Your Business – Marketing diploma gives you many career opportunities
Entry-level positions for graduates may include marketing coordinator, social media specialist, sales representative, marketing technology specialist and similar roles within a range of corporate settings, agencies, and non-profit sectors including the arts, education and health, and charitable organizations. Career pathways for marketing professionals may lead to executive-level positions or self-employment in a consulting capacity.
Flex MORE. Study Business – Marketing part-time
Benefits of studying part-time:
What you need to know:
Next steps:
What courses are included in the Business – Marketing diploma program?
Course overview
17 Program Courses
2 Program Options
2 Communications Courses
3 General Education Courses
Program-specific courses
Semester 1 courses are listed below. For a full list of courses in the program including course descriptions, view the Business – Marketing program outline.
- ACCT 1000 – Financial Accounting Principles 1
- BUSI 1001 – Introduction to Organizational Behaviour
- COMP 1003 – Microcomputer Applications
- MATH 1002 – Mathematics of Finance
- MKTG 1000 – Introduction to Marketing
- Select 1 course from the communications list during registration.
Your course delivery method(s)
In person
This program is delivered fully in person and requires you to attend campus.
Please note, delivery methods are based on planning for the upcoming semester and are subject to change.
Check out our other related programs
Advertising and Marketing Communications
Gain valuable experience in our student-run agency and on your field placement. Great industry connections. Awesome job prospects!
Business
Build a solid foundation in business. Valuable hands-on experience to launch your career from here or take advantage of pathways to further studies.
Business – Entrepreneurship
Be your own boss or lead innovation in an established business. You’re going places!
Digital Content Creation and Strategy
Deliver compelling messages in today’s media-rich business environment. Capture ideas and develop production skills. Explore user experience and design functionality.
Do you have questions about Business – Marketing? Contact us!
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